We want to sustainably revolutionize snacking!
NEOH not only tastes good but is also good for our planet and the living beings that inhabit it. We are especially uncompromising on these topics:
ZERO Added Sugar
Here are some facts that will surely make the sugar stick in your throat. The World Health Organization (WHO) recommends limiting daily sugar intake (added and natural sugars in fruits and honey) to 5% of total calories. (see WHO Guideline, 2015) Why? Because sugar intake has already been recognized as a key risk factor for overweight, type 2 diabetes, and heart diseases. (see Debras et al., 2020, p. 1) Sugar in its various forms—glucose, fructose, and sucrose—also plays a central role in the development of tooth decay. (see Wölnerhanssen, 2020, p. 483) More information on the health effects of sugar consumption can be found HERE.
It is no coincidence that some countries have already taken drastic measures such as a sugary drink tax to reduce consumption, which has even shown success. However, sugar remains a cheap filler and helps food manufacturers make their products tastier. (see ibid., p. 480)
Moreover, as early as 2009, studies on rats demonstrated that sugar is as addictive as heroin and cocaine. German naturopath Inke Jochims even goes so far as to claim: “Sugar is a drug.” (see https://www.foodaktuell.ch)
An absolute NO-GO for NEOH.
Reduced plastic waste!
We avoid plastic wherever possible and sensible in terms of sustainability. One reason is that plastic, due to its ubiquity and durability, causes problems in our environmental system, especially in the form of microplastics. And these can now be found almost everywhere in the world – in the pack ice of the poles, in the oceans, or even as fine dust in our air. (see Florides/Lenk, 2020, p. 13)
More information can be found HERE for further reading.
Whether in the shipping of our bars and merch or in our promotional materials. Our bars will soon have more sustainable packaging without you, our customers, having to pay extra for it. To ensure that the quality of our bars does not suffer from inferior but sustainable packaging, we have been working for years on a solution that satisfies us in both areas.
Our #NEOHlogic
In summary, our principle is: If everyone is doing well, then we are doing well too. That’s why we treat our customers, partners, and employees the way we would like to be treated ourselves and eliminate short-sighted or egocentric approaches from our actions. We also always consider our partners’ sustainability standards when selecting them.
For example, as the manufacturer of our merch, we chose Continental Clothing – one of the leading producers in ethically responsible production, which upholds the following social responsibility principles: no child or forced labor, safe working conditions, living wages, and no discrimination against employees.
We want to show that if we all live a little more consciously, not only will our nutrition improve, but much more will change for the better.
Let’s do this together! Be the change you want to see in the world!
Sources:
Charlotte Debras, Eloi Chazelas, Bernard Srour, Emmanuelle Kesse-Guyot, Chantal Julia, Laurent Zelek, Cédric Agaësse, Nathalie Druesne-Pecollo, Pilar Galan, Serge Hercberg, Paule Latino-Martel, Mélanie Deschasaux, Mathilde Touvier (2020): Total and added sugar intakes, sugar types, and cancer risk: results from the prospective NutriNet-Santé cohort; In: The American Journal of Clinical Nutrition; https://doi.org/10.1093/ajcn/nqaa246
World Health Organization (WHO) (2015): Sugars intake for adults and children: Guideline. Geneva. http://public.eblib.com/choice/publicfullrecord.aspx?p2033879.
Wölnerhanssen, Bettina K. (2020): Refined sugar – valuable energy or physiological nonsense? In: Quintessence Dentistry, Issue 5, pp. 480–487
https://www.foodaktuell.ch/2009/01/06/versuche-mit-ratten-zucker-macht-suechtig/, accessed on 20.10.2020
Fabricius, Tatjana (2019): Climate Killer Palm Oil – Limits and Possibilities of Private Policy Networks in Global Environmental Politics. Wiesbaden: Springer Fachmedien Wiesbaden GmbH; https://doi.org/10.1007/978-3-658-28012-3
Wegmann C. (2020) Ethical Food Marketing. In: Food Marketing. Springer Gabler, Wiesbaden. https://doi.org/10.1007/978-3-658-26038-5_7
Sun, Ye; Neelekantan, Nithya; Wu, Yi; Lote-Oke, Rashmi; Pan, An; van Dam, Rob M. (2015): Palm Oil Consumption Increases LDL Cholesterol Compared with Vegetable Oils Low in Saturated Fat in a Meta-Analysis of Clinical Trials. In: J. Nutri, pp. 1549–58
Völker, Carolin; Kramm, Johanna; Sattlegger, Lukas; Zimmermann, Lisa; Bentheimer, Patrick; Elfers, Franziska; Florides, Paula; Feilberg, Nils; Feucht, Viktoria; Holzer, Theresa; Höfner, Katharina; Lenk, Kevin; Malcherowitz, Kira; Munder, Wolf; Rahmer, Judith; Savelyeva, Sofiya (2020): Socio-ecological Excursion “Plastic in the Environment”. pp. 1–97